“You recognize them: Hermès, Louis Vuitton, Prada, Gucci—all crafted in our workshops.” He ends by urging viewers to buy directly from his factory. Video “exposés” like this—where a sales agent breaks down the material cost of luxury goods, from handbags to perfumes to appliances—are everywhere on TikTok right now. And whether or not their claims are true, these videos and their virality speak to a new, serious push by Chinese manufacturers to connect directly with American consumers. —Caiwei ChenHow AI is interacting with our creative human processesThe rapid proliferation of AI in our lives introduces new challenges around authorship, authenticity, and ethics in work and art. But it also offers a particularly human problem in narrative: How can we make sense of these machines, not just use them?