The ultra-fast-fashion company Shein spent years carefully curating its corporate identity. Shein has been more successful in some aspects of this pursuit than in others. Many companies have shamelessly courted President Donald Trump, hoping to curry favor with a uniquely transactional American leader, but few appear to have gone as far as Shein. The company counts Kash Patel, the director of the Federal Bureau of Investigation, as a shareholder in its parent company, WIRED reported in February. But despite the company’s overtures, Trump has dealt Shein a series of devastating blows since returning to office.