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With AI Mode, Google Search Is About to Get Even Chattier

Reece Rogers

created: May 20, 2025, 5:47 p.m. | updated: May 23, 2025, 12:02 p.m.

Google is rolling out its AI Mode search experience to everyone in the US starting today. AI Mode is Google’s direct response to the release of search engines from Silicon Valley startups like OpenAI and Perplexity, which provide chatbot-style answers to questions and queries. If all of this feels like déjà vu, that’s because at last year’s Google I/O developer conference, the company rolled out AI Mode’s precursor, AI Overviews. AI Mode, like most chatbot tools, includes a disclaimer at the bottom of answers stating that the software makes errors. “Click-through rates on AI Overviews are drastically lower than with search results without AI Overviews on the page,” says Barry Schwartz, a search engine expert and CEO of the software services company RustyBrick.

2 weeks, 4 days ago: WIRED