One of the big takeaways from this discussion was the emotional rollercoaster of entrepreneurship and leadership. These weren't just war stories — they were reminders that leadership comes with a cost, one that can't be measured in valuations or press headlines. Ashley, now with a larger team and investment behind MUSH, spoke about balancing hands-on energy with leadership maturity. There was vulnerability in the room, and it made the dialogue more honest — and frankly, more useful — for anyone trying to understand modern leadership. Being a CEO today means knowing yourself just as well as you know your P&L.