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He Was Scared to Give His Business Partners Bad News. Then He Realized a Gamechanging Truth.

Jason Feifer

created: June 12, 2025, 2 p.m. | updated: June 12, 2025, 9:58 p.m.

Lynwood Bibbens has learned to lean on business partners and suppliers, rather than trying to put on a brave face. Subscribe »On the worst day of his professional life, as his business seemed to be crumbling around him, Lynnwood Bibbens told his team: "Give me 30 minutes." Number one, we're going to find out if our partners value us. Because after building and exiting multiple businesses, he'd learned this: When things go wrong, many founders hide from their partners and clients — afraid to shake anyone's confidence. The lesson is simple, Bibbens says: Your partnerships aren't just partnerships; they're the beginning of multifaceted relationships.

4 months, 3 weeks ago: Entrepreneur