
Reddit will help advertisers turn ‘positive’ posts into ads
Jay Peters
created: June 16, 2025, 4:23 p.m. | updated: June 17, 2025, 10:57 a.m.
Reddit is launching a new feature for advertisers that slots positive posts from Reddit users right under their ads.
As shown by Reddit, you’ll be able to scroll through the posts that appear under an ad.
You’ll also see a short summary of what Reddit users are saying about the advertiser.
GIF: RedditPowering this new feature is an “engine” Reddit calls Reddit Community Intelligence.
“Informed by proprietary metadata, it provides precise, real-time insights that help marketers confidently plan campaigns, validate creative ideas, and make smarter business decisions,” Reddit says.
1 week, 6 days ago: The Verge