Fender is rolling out Richie Kotzen’s classy signature Stratocaster to the masses after the success of its Japan-exclusive release. Crafted in Fender’s Corona, California facility, it’s a model he “loves dearly,” and continues his long-standing passion for Fender guitars. “When I picked up the Fender, it immediately responded to what I was putting into it. The Richie Kotzen Stratocaster | Artist Signature Series | Fender - YouTube Watch On“Believe it or not, I solo on that middle pickup a lot,” Kotzen adds. The Fender Richie Kotzen Stratocaster is available now and is priced at $1,779.99.