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Dallas Cowboys Cheerleaders Score 400% Pay Raise. Here's How They Did it.

David James

created: June 23, 2025, 2:44 p.m. | updated: June 24, 2025, 4:05 p.m.

The new season of Netflix's "America's Sweethearts" reveals a big score for members of the Dallas Cowboys Cheerleaders squad. The second season of the Netflix series "America's Sweethearts," which chronicles the lives of the Dallas Cowboys Cheerleaders, reveals a pretty big touchdown for members of the storied squad: They will be receiving a 400% pay increase this coming season. Related: Mark Cuban and Dallas Cowboys' Micah Parsons on SuccessSpeaking to the New York Times, former cheerleader Jada McLean explained that the cheerleader pay scale is based on experience, and said that she made $15 an hour and $500 for each appearance in 2024. As many viewers of the top ten-ranked Netflix show know, cheerleading is basically a high-profile side hustle, and many of the squad members hold down full-time day jobs. Dallas Cowboys Cheerleaders squad director Kelli Finglass described the changes as "60-plus years long overdue."

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