
Your Contracts Could Be Limiting Your Revenue Potential and Increasing Risk in Your Business. Here's How to Take Control.
Jeff Carona
created: June 30, 2025, 5 p.m. | updated: July 1, 2025, 4:54 p.m.
Modern contract management relies on formal processes and documentation.
The sales team might know a contract was signed, but legal, finance or operations may not understand the terms the sales team and client agreed to.
Technology enables contract lifecycle management (CLM)Platforms like Salesforce, when integrated with CLM tools, can streamline contract creation, negotiation, approval and execution.
Provide legal-approved "talking points" to the sales team to address clients' questions or attempts to negotiate key provisions.
Related: Do You Know Where Your Contracts AreStandardizing contracts isn't just about reducing paperwork; it's about creating sustainable growth.
1 day, 2 hours ago: Entrepreneur