But when you're buying beauty products on Amazon, there’s a risk you’re getting more than you bargained for. That same year, Amazon reported blocking more than 700,000 attempts by “bad actors” trying to open new storefronts and seizing more than 7 million counterfeit products worldwide. Here's how to spot fake beauty products on Amazon (ideally) before they touch your face. Your safest bet is sticking to products sold by the brand's official storefront. If You’ve Been Duped, Report ItIf you suspect a product is counterfeit or unsafe, report it directly to Amazon.