In what Trump administration officials dubbed a “major announcement”, health and agriculture department leaders said the US dairy industry agreed to voluntarily remove synthetic dyes from ice-cream. The value of full-fat dairy is an ongoing subject of debate in nutrition research circles. Some high-profile researchers now argue that full-fat dairy may not be as harmful as once thought. That is a perspective shared by the US dairy industry, which has funded nutrition research and fought against government controls on dairy in school lunches since the Obama administration. The Trump administration has held a close relationship with the dairy industry for years, stretching all the way back to the president’s first term.