'We Got So Many DMs': This 27-Year-Old Revamped Her Parents' Decades-Old Business and Grew Direct-to-Consumer Sales From From $60,000 to Over $500,000
Amanda Breen
created: July 17, 2025, 3:50 p.m. | updated: July 18, 2025, 9:31 a.m.
Ruth Sack, 27, grew up with Streets Ahead, the luxury leather accessories brand her father, David Sack, founded in 1982.
As it turns out, there was a lot: In just a few years, Sack grew DTC revenue from $60,000 to more than $500,000.
Streets Ahead is projected to hit $3.2 million to $3.5 million in total revenue in 2025, with $2.7 million to $3 million from wholesale and $500,000 to $600,000 from DTC.
Streets Ahead's foray into DTC sales started with a website refresh.
Streets Ahead leaned into professional content creation and advertising and continued to see its DTC sales grow.
3 months, 2 weeks ago: Entrepreneur