Nine lives (and careers)Before she became the full-time connoisseur of content creator cats, Michals built an impressive career in media. "There was this confluence of cat and pop culture. "I knew I was onto something with the Cat Art Show," Michals says. At first, she split time between the two, handling CatCon business on weekends. In addition to CatCon, she runs the biennial Cat Art Show under the CatCon Presents umbrella and has recently launched Meow Factor — a TED Talk-style lecture series for cat lovers.