YouTube videos with strong profanity in the first seven seconds (words like “fuck”) are now eligible for full monetization, according to a video from Conor Kavanagh, YouTube’s head of monetization policy experience. Previously, these kinds of videos were only eligible for “limited ad revenue.”Changes to YouTube’s inappropriate language policies have long been a sore spot for creators. YouTube adjusted its policies in March 2023, including allowing videos with profanity in the first 8–15 seconds to be eligible for ad revenue. YouTube will continue to limit monetization if you use moderate or strong profanity in titles or thumbnails. Videos with a “high frequency” of strong profanity are also still a “violation” of YouTube’s advertiser-friendly content guidelines, Kavanagh says.