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This Meta Product Unexpectedly Tripled in Revenue Over the Past Year: 'Major Milestones'

Sherin Shibu

created: July 29, 2025, 3:31 p.m. | updated: July 30, 2025, 8:13 a.m.

Sales for the Ray-Ban Meta smart glasses have skyrocketed, leading others in Big Tech, including Apple and Google, to work on their own frames. The Ray-Ban Meta smart glasses were an unexpected success, selling two million pairs since debuting in October 2023. Both the $299 Ray-Ban Meta and the $499 Oakley Meta glasses allow users to take photos and videos, make calls, send text messages through voice commands, interact with Meta AI, and play music. The Oakley Meta frames are a step up from the Ray-Ban Meta glasses, with higher-resolution recording, better speakers, and a 40% longer battery life lasting up to eight hours. Ray-Ban Meta AI glasses.

3 months, 1 week ago: Entrepreneur