As people around the world gear up for summer travel, the travel industry faces one of its busiest and most competitive seasons of the year. From increasing visibility to building trust, the right domain can shape how travelers perceive your brand. With its descriptive, experience-driven language, the travel industry lends itself well to keyword-rich domains that help businesses showcase what they offer right in their URL. Related: How to Choose and Purchase a Domain NameWhere AI comes inSecuring the right domain isn't always straightforward, but AI is making the process smarter and more strategic. Today, AI tools can help travel businesses identify domain names that are relevant, available and aligned with brand identity.