He Turned a Personal Health Crisis Into a Company Earning $100 Million a Year — 'I Knew There Had To Be a Better Way.'
Jon Bier
created: Aug. 4, 2025, 7:49 a.m. | updated: Aug. 4, 2025, 8:38 a.m.
Max Clarke fixed a chronic condition through experimentation.
When he was 15 years old, Max Clarke would wake up to find blood pouring from his nose.
"I've never had a nosebleed since," Max Clarke says.
Related: Nobody Was Talking About Nasal Breathing for Sleep Until This Former NFL Player Built a Brand Around It: 'You Feel So Much Better'From importer to innovatorClarke launched his company, Healf, with his brother in 2021.
Then, using AI and machine learning, the system looks at the data and recommends personalized wellness products, nutrition plans, and lifestyle tweaks.
3 months ago: Entrepreneur