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Peloton pivots to wellness alongside another layoff

Victoria Song

created: Aug. 7, 2025, 3:02 p.m. | updated: Aug. 7, 2025, 5:52 p.m.

Peloton has pivoted many times over the past few years in its quest to return to profitability. The latest, as announced in its Q4 2025 earnings call, is leaning into health and wellness instead of “just” cardio fitness. “However, as life span has increased, health span, the quality as opposed to quantity, of those years has failed to keep up. Whoop also just released a Health Span feature with its latest tracker earlier this summer. Peloton shares rose roughly 11 percent on the news, but Stern noted that the company’s operating expenses were still too high.

1 week, 3 days ago: The Verge