CHICAGO, Oct. 14, 2025 (GLOBE NEWSWIRE) -- As millions of Medicare beneficiaries face another disruptive Medicare Annual Enrollment Period (AEP), GoHealth, Inc . GoHealth’s PlanFit technology enables licensed insurance agents to offer comprehensive, personalized guidance and improve the plan comparison and shopping experience for the consumer. “In 2026, consumers can expect fewer plan options and higher costs as insurers work to control expenses. GoHealth recommends Medicare beneficiaries to take a proactive, informed approach to this year’s AEP by thinking SMART and seeking clear, trusted guidance from licensed professionals. Its unbiased, technology-driven marketplace coupled with highly skilled licensed agents has facilitated the enrollment of millions of consumers in Medicare plans since GoHealth’s inception.