
Next step towards responsible fashion: Indorama Ventures launches deja™ Care for soft-skin applications
created: Oct. 17, 2025, 7:13 p.m. | updated: Oct. 18, 2025, 7:02 p.m.
Under the product brand deja™ Care, the company uses more environmentally friendly chemicals during the PET polymerization process.
That enables customers and brand owners offer skin-sensitive solutions like certified maternity wear, underwear, infant and children’s wear, school uniforms, or simply essential fashion that touches consumers’ skin every day.
All deja Care fibers and yarns are manufactured in fully integrated, in-house facilities in Asia, ensuring end-to-end control and traceability.
Having already proven their performance in hygiene applications like baby wipes & diapers, these products now offer apparel brands a clear path towards responsible fashion.
More about the full deja fibers portfolio, including recycled and bio-based solutions, is available here .
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