Fast forward to this year, and another consumer product is in the spotlight: ChatGPT. Two of the five users who lost their lives were teenagers; the others ranged in age from early twenties to middle age. Extensive reporting has documented a phenomenon in which AI users are being pulled by chatbots into all-encompassing — and often deeply destructive — delusional spirals. All told, there have been nine publicly-reported deaths tied specifically to ChatGPT. That grim tally, as physician Ryan Marino pointed out on Bluesky, means that ChatGPT is now closely linked to four times the number of known deaths tied to Panera’s Charged Lemonade.