In what it’s calling an “aroma ad,” home goods and fragrance corporation Bath & Body Works is pumping vanilla and fresh pine scent from diffusers attached to steel girders in the tunnels connecting the subway beneath Grand Central Station in New York City. As if being exposed to other strangers’ overzealous applications of fragrances in public wasn’t enough. Some New York City commuters argue Bath & Body Works’ holiday spray application is an improvement over the familiar stink of an aging industrial space. “It smells better than the normal New York City tunnels that we normally smell here,” one commuter told the AP. The corporation claims it has done its homework, reviewing the project’s safety during previous pilot aroma ads last year, per the AP.