The space billboard that nearly happened
Mark Hay
created: Dec. 10, 2025, 2 p.m. | updated: Dec. 20, 2025, 1:42 p.m.
However, the furor around Lawson’s space billboard didn’t stop his extraterrestrial advertising career.
Pizza delivered to International Space Station In 2001, Mike Lawson helped Pizza Hut deliver a six-inch salami pie to astronauts at the International Space Station.
Video: Pizza delivered to International Space Station/ AP ArchiveIn 2001, Mike Lawson helped Pizza Hut deliver a six-inch salami pie to astronauts at the International Space Station.
Video: Pizza delivered to International Space Station/ AP ArchiveDreams of a space billboard live onBut Lawson’s failure didn’t kill the wider dream of a space billboard.
Over the last year, astronomers have again mobilized to try to quash StartRocket’s new space billboard project—and put even more stringent space ad restrictions in place.
2 months, 3 weeks ago: Popular Science