What’s the only thing sadder than a car company giving up on all-electric vehicles in 2025? Try Ford’s new all-electric pickup, powered by a gas generator on the side. According to TechCrunch, that’s exactly the direction Ford has decided to go with its next-generation of pickup trucks. When it debuted the Lightning, Ford promised it would start at a cost of $40,000, a commitment that Tesla’s Cybertruck tried to match. Instead, the cost for most electric trucks runs closer to $60,000 — a tough sell in this economy, to put it softly.