Google’s Smart Glasses Will Have the Best Software. But They’ll Have to Win on Style Too
Boone Ashworth
created: Jan. 28, 2026, noon | updated: Jan. 31, 2026, 5:39 a.m.
Meta is the undisputed champion of the smart glasses battlefield now, with its snazzy and fashionable frames born of brand partnerships with Ray-Ban and Oakley.
Smart glasses are a big business, and Google almost certainly has the muscle to break in.
And since Apple has some smart glasses ambitions of its own, it is likely Gemini could be used for AI features within them.
“It's the closest I think we've come to an AI winner.”Meta, the big fish in the smart glasses pond, has positioned the AI capabilities of its smart glasses as the platform's most useful feature.
“I think we haven’t fully realized the capability of AI in smart glasses until we get it in Gemini on a pair of Google glasses.”
5 days, 16 hours ago: WIRED