Anthropic’s Super Bowl commercial, one of four ads the AI lab dropped on Wednesday, begins with the word “BETRAYAL” splashed boldly across the screen. Anthropic finishes the spot by saying that while ads are coming to AI, they won’t be coming to its own chatbot, Claude. They inspired him to write a novella-sized rant that devolved into calling his rival “dishonest” and “authoritarian.”First, the good part of the Anthropic ads: they are funny, and I laughed. Boston, MA | REGISTER NOWIndeed, OpenAI has promised ads will be separate, labeled, and will never influence a chat. While business rivals have been duking it out in ads since the beginning of time, clearly Anthropic hit a nerve.