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From Hollywood to the homeland: Why African countries are courting black American stars

created: Feb. 7, 2026, midnight | updated: Feb. 8, 2026, 12:01 a.m.

"President [Patrice] Talon has really started investing in cultural heritage, in a way to engage the African-Americans worldwide. He understood it could be an engine for a new form of tourism and a new branch of economy," she says, mentioning The Marina Project, a memorial and tourist complex being built in Ouidah, once one of Benin's main slave ports.

1 day ago: BBC News