Posts from this author will be added to your daily email digest and your homepage feed. The European Union has opened a formal investigation into Shein after French regulators found listings for “child-like sex dolls” on the retail platform last year. “In the EU, illegal products are prohibited — whether they are on a store shelf or on an online marketplace,” EU tech chief Henna Virkkunen said in the announcement. “The Digital Services Act keeps shoppers safe, protects their wellbeing and empowers them with information about the algorithms they are interacting with. “We share the commission’s objective of ensuring a safe and trusted online environment and will continue to engage constructively on this procedure,” Shein said.