Ferrari Buyers Are Getting Younger. Here's What's Driving the Brand's Popularity — Despite Sticker Prices That Rival New Homes.
David James
created: March 17, 2025, 2:44 p.m. | updated: March 19, 2025, 5:36 p.m.
Ferrari CEO Benedetto Vigna says that 40% of their new buyers are now under the age of 40.
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